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From a young age, many develop unhealthy eating habits driven by cravings for sugar, salt, and fat, often fueled by aggressive marketing. These ingredients create irresistible foods that lead to overeating and weight gain.

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Carole, a 34-year-old from Switzerland, struggled with obesity linked to a diet of junk food and sugary drinks. Her story highlights the vicious cycle of emotional eating and societal stigma faced by many.

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Food manufacturers engineer products to hit the 'bliss point'—the perfect balance of sugar, salt, and fat—to maximize appeal. This strategy keeps consumers coming back, often at the expense of their health.

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Obesity clinics, like the one at Lausanne University Hospital, provide multidisciplinary care including surgery and psychological support, helping patients relearn hunger cues and rebuild self-respect after severe obesity.

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Mexico faces a severe obesity crisis, with over 75% of adults overweight or obese. The influx of cheap processed foods after trade liberalization and high soda consumption symbolize this public health disaster.

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In response, Mexico implemented a sugar tax, advertising restrictions targeting children, and mandatory warning labels on unhealthy products. These measures aim to reduce consumption and inform consumers.

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Despite evidence supporting such policies, food industry lobbying and political resistance, especially in countries like Switzerland, slow progress. Industry often disputes labeling benefits and delays regulation to protect profits.

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Switzerland has yet to adopt strong measures like sugar taxes or mandatory labels, despite healthcare costs exceeding 8 billion francs annually. Political and industry influences hinder effective public health interventions.

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Children are particularly vulnerable to aggressive marketing of ultra-processed foods, shaping lifelong eating habits. Educational programs in schools aim to raise awareness about sugar and fat content to encourage healthier choices.

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Addiction-like behaviors to sugary and fatty foods are supported by neurobiological research showing brain changes similar to those seen in substance abuse, underscoring the challenge of overcoming compulsive eating.

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Journalist Michael Moss reveals how the food industry designs 'crave-ability' into products, targeting vulnerable consumers who consume the majority of these foods, driving profits but worsening public health.

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Food corporations admit many of their products are unhealthy but emphasize consumer choice and education over regulation. Critics argue this approach prioritizes profits over public health, especially for heavy users prone to overeating.

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Transparency and regulation are crucial to combat the obesity epidemic. Separating economic interests from political power is essential to protect public health, especially vulnerable populations like children.

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The human cost of obesity includes social stigma, emotional suffering, and reduced quality of life. Stories like Carole's remind us of the urgent need for comprehensive strategies addressing both individual and systemic factors.
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